Inc - Here's Why Crowdfunding Is a Good Bet for Female Founders -Karen

Description

Karen Cahn, CEO of iFundWomen, dispels popular myths about crowdfunding.

By Project Entrepreneur @PJTEntrepreneur

Here's Why Crowdfunding Is a Good Bet for Female Founders

According to a 2017 crowdfunding report from PwC, women do substantially better on crowdfunding platforms than their male counterparts. Berkeley-Haas School of Business and the Kellogg School of Management found that women are effectively better storytellers than men, which helps them perform better on crowdfunding platforms.

Karen Cahn is not surprised: "Ladies, let's not forget, we are naturally good at this!" she says. Cahn is the CEO of iFundWomen, a crowdfunding platform for women-led startups and small businesses."

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Inc. Advocates For Small Business and Entrepreneurial Success - WomenInnovateTech.org

Advocates For Small Business and Entrepreneurial Success

Founded in 1979 and acquired in 2005 by Mansueto Ventures LLC, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today's innovative company builders. Winner of Advertising Age’s “The A-List” in January 2015, and the National Magazine Award for General Excellence in both 2014 and 2012. Total monthly audience reach for the brand has grown significantly from 2,000,000 in 2010 to over 25,000,000 today.

Photo credit: Karen Cahn, CEO of iFundWomen. Courtesy Karen Cahn